Thanks to Sheryl Sandberg’s “Lean In” and Marissa Mayer’s recent changes to Yahoo policies, there’s been a lot in the news about women in business – specifically, moms, and how they balance work and motherhood. As Mother’s Day approaches, Manta polled more than 1,000 female small business owners to get their perspective on topics ranging from biggest challenges to who they turn to for support.
An overwhelming number (95%) of women running small businesses polled on Manta are mothers. Surprisingly, nearly one in four working moms say running a business is more difficult than raising children – although 69 percent say both are equally challenging. The key, these moms point out, is in finding a balance.
Working moms have a lot on their plate and are craving tips for running their small business – 17 percent report their biggest challenge is they need more help on best practices for running a business. The small business community continues to turn to resources like Manta where they can network and promote their business online and do more with less. The challenge for these moms running a business is having to do more with less, since many don’t have the support staff to run a small business.
So, who are these women turning to? 68 percent turn to their families or significant other as their primary support. Over half (52 percent) are indifferent about Sheryl Sandberg’s stance on women in business – that women need to take responsibility for their careers. This could stem from the fact that female small business owners don’t feel support by their female counterparts – only 4 percent say other females in business serve as their biggest supporter.
This Mother’s Day help us thank moms across the country for the inspiration that they are everyday!


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